If you’re not on the first page of Google, then you might as well not be in business at all. Customers today use search engines to look for products and services that meet their needs, and if you’re not there to answer their questions, then they will just click away from your website and move on to the next one on the list. The good news is that it’s really not that hard to get to the first page of Google, click here for more information. This article shows you exactly how to do it in three easy steps.
Step 1: Register a Domain
Registering a domain is an important first step to take before starting your business. It’s the foundation for your online presence. When someone searches for your business name, they’ll be taken to your website, which will show them what you offer and how to contact you.
If you’re looking for a domain name that relates to your company, it may already be taken by someone else if it hasn’t been registered yet. It can take up to two weeks before the registry takes down a domain that’s already in use. If this happens, try searching alternate spellings or words that relate to what you offer and are more unique than the original word or phrase.
Step 2: Choose your keywords
Choosing the right keywords is essential to getting on the first page of Google. You need a good mix of what people might search for and what your competitors are targeting. There are many tools out there that can help you with this, but I’ll show you how to do it by hand.
#1 Find your competitors’ keywords. Go to their website and see what keywords they’re targeting in their meta data or title tags.
#2 Find your keywords. Using a combination of keyword search tools and your own guesswork, find around 100-150 keywords that you think might suit your business. Most people use either: Ubersuggest; Keywordtool; Google Autocomplete.
#3. Create a spreadsheet for these keywords. Separate each keyword with a space and then add how many searches per month, your estimate of traffic percentage you think it will get, and how important it is to be on page 1. You can also add additional columns for high competition or other notes. Now you have your list ready to start writing content!
Step 3: Choose your CMS
At WordCamp US, Ryan announced that WordPress is now powering 29% of all websites. That’s not just a huge number—it’s double what it was 2 years ago. The platform continues to grow and, according to W3Techs, WordPress accounts for more than 60% of CMS usage on sites whose content management system is known. As you can see, WP offers numerous benefits over its competitors including simple setup (especially when compared with something like Drupal or Joomla) and constant community support.
If you’re going to work with a CMS, you’ll need to decide which one will best suit your needs. We recommend WordPress because it’s free and open source, so there are plenty of developers who know how to work with it. Other popular CMSs include Drupal, Joomla, Magento and Kentico. You can also choose to go with a Content Management System that is not supported by WP (like Squarespace). However, keep in mind that the integrations for these types of services are typically more limited than they are on WP.